In not so breaking news, Apple is dominating the world of smartphones in the United States demographic. We’ve known for awhile that Apple has a commanding lead in the good ol’ USA, but we haven’t really known the exact extent of Apple’s lead, aside from that fact that a lot of analysts called it a “considerable margin.” Thanks to a new report by Chetan Sharma, an independent mobile analyst, we now have an accurate glimpse of Apple’s Godzilla-like devastation over everyone else currently involved in the U.S. smartphone revenue sector.
I don’t use the term Godzilla-like lightly either, in fact, this might be the first time I’ve ever used it, but in all fairness, these numbers warranted the creation of a new word. Let’s give you a little setup first though. It makes things more dramatic.
According to this analyst, the U.S. smartphone revenue market grew by 3 percent in the quarter-over-quarter scenario, and around 17 percent on a year-over-year basis. Currently, the market sits at a worth of USD 19.9 billion in the third quarter of this year. That’s good for the United States, and proof that smartphones are continuing to grow in popularity across the country.
The Cupertino tech giant shows a meager six percent of the “global unit shipment share.” I say meager in the grand scope of things, as that’s still quite a lot, considering. This is where things get pretty brutal though. Apple owns over 70 percent of the profit share. What does that mean exactly? It means that Apple is suffocating the rest of the competition under its mountainous piles of cash.
Chalk this one up to Apple’s impressive logistics team, a variety of individuals who eat, sleep, and breathe profits. Don’t leave out the developers either though, who have crafted a use-friendly, streamlined product that can be sold for a pretty hefty price (much more than it’s actually being made for). Both of these tactical teams combine forces to put an outright stranglehold on the U.S. market.
This is great for Apple, bad for Microsoft. Everyone knows that Apple’s biggest rival has been struggling to gain a foothold against the Cupertino company’s impressive lineup of OEM products. In short, Microsoft has some catching up to do. Scratch that, they have some miracles to make, if they want to catch up to Apple in the U.S. OEM realm.