The AirTag 2 is likely Apple’s next major product release, with a launch window of May or June 2025. This timeline aligns with reports from Bloomberg’s Mark Gurman, who noted that the device, codenamed B589, has progressed through manufacturing tests and is gearing up for market entry. Leaker Kosutami further narrowed the timeframe in February, pointing to a spring debut, potentially coinciding with Apple’s Worldwide Developers Conference (WWDC) in June 2025. While no specific date has been confirmed, the consensus suggests AirTag 2 will arrive within weeks, making it a key highlight of Apple’s 2025 product lineup.
This launch timing fits Apple’s strategy of clearing inventory of the original AirTag, which has been heavily discounted recently. For example, a single AirTag is now available for $23, and a four-pack for $69.99, signaling Apple’s push to sell existing stock before introducing the new model.
Three Key Upgrades to Expect
The AirTag 2 will retain the same sleek, coin-shaped design as its predecessor but will feature three significant enhancements, according to Bloomberg and other credible sources:
- Extended Precision Finding Range: The AirTag 2 will incorporate Apple’s second-generation Ultra Wideband (UWB) chip, first introduced in the iPhone 15 and Apple Watch Ultra 2. This chip offers up to three times the tracking range of the original AirTag, extending Precision Finding from 10-15 meters to as far as 60 meters (approximately 200 feet). This upgrade will make it easier to locate items in crowded or expansive areas, such as airports or large homes, with improved accuracy even in less densely populated regions.
- Enhanced Anti-Stalking Measures: Privacy and safety are at the forefront of AirTag 2’s upgrades. The built-in speaker will be redesigned to be harder to remove or tamper with, addressing concerns about AirTags being used for stalking. Apple has already implemented software features like notifications for unauthorized tracking, but this hardware change will make it more difficult to disable the speaker, ensuring alerts remain audible to potential targets.
- Improved Integration with Apple Vision Pro: The AirTag 2 is rumored to offer enhanced compatibility with Apple’s Vision Pro headset, though specific details remain scarce. This could involve spatial computing features, such as visualizing an AirTag’s location in a mixed-reality environment, making it easier to pinpoint lost items using the headset’s interface.
Why It Matters for Users
The AirTag 2’s upgrades address practical user needs while reinforcing Apple’s commitment to privacy. The extended tracking range will be a game-changer for those who frequently misplace items like keys, wallets, or luggage. For instance, finding a suitcase in a busy airport terminal will be faster and more precise, reducing stress during travel. The anti-stalking improvements respond to real-world concerns, ensuring the device remains a safe and reliable tool. Meanwhile, Vision Pro integration hints at Apple’s broader ecosystem ambitions, potentially making AirTag 2 a bridge to future spatial computing experiences.
Software updates have kept the original AirTag relevant, with features like iOS 18.2’s “Share Item Location” option allowing users to share an AirTag’s location with others. However, the hardware limitations of the first-generation model, such as its shorter tracking range and modifiable speaker, have driven demand for a refresh. The AirTag 2 promises to deliver these long-awaited improvements without altering the $29 price point or the $99 four-pack, keeping it accessible to a wide audience.
Looking Ahead
As Apple prepares for the AirTag 2 launch, the device is shaping up to be a sleeper hit for 2025. Its practical upgrades cater to everyday needs, from better tracking to enhanced safety, while its potential Vision Pro integration positions it as a forward-thinking addition to Apple’s ecosystem. With a release just weeks away, tech enthusiasts and casual users alike are eager to see how AirTag 2 performs in real-world scenarios.
For now, those considering an AirTag purchase may want to take advantage of current discounts on the original model or wait for the AirTag 2’s debut. Either way, Apple’s next tracker is set to redefine item tracking with smarter, safer, and more precise technology.
