Apple is still the king of square footage, once again surpassing Tiffany and Co., for the most USD per square foot in their retail locations. This may not seem like a big deal, if you don’t know who Tiffany and Co. is, but jewelry connoisseurs (snobs) will tell you that this is a very big accomplishment. Tiffany and Co. is a retail outlet that is responsible for some of the most exquisite jewelry and accessories to hit the United States market. Their rings, bracelets, and necklaces can fetch incredibly high prices, with some tags reaching over USD 5000.00.
We aren’t talking about a small lead here either. Apple has managed to pull ahead in the standings by nearly double. This should come as no surprise, considering that Apple has a love for beating its opponents into submission, whenever it comes to making money. As it currently sits, Tiffany and Co. pulls in an impressive USD $3017.00 per square foot of retail space. That number is a little more than half of Apple’s, who boasts a beefy USD $6050.00 per square foot.
This isn’t necessarily a fair comparison though, considering that most modern consumers spend much more on today’s electronics than they do on jewelry or fashion accessories. When’s the last time you played Temple Run on a 14 Carat Gold Diamond Encrusted Bangle? Exactly, score one for Apple. Tiffany and Co. also lacks a mass appeal, considering that most of their products are aimed more towards a rich or luxurious demographic. If you can’t afford to put a champagne filled hot tub on your private jet, chances are you can’t afford a genuine piece of Tiffany jewelry. Don’t get me wrong, Apple products are expensive too, but their features and useful abilities far surpass that of any ring or bauble (and you can totally play Temple Run!)
Apple also managed to break into the top ten list for “sales per location.” The wholesale market Costco still reigns supreme, taking the number one spot with an astronomical USD $137,170.00 in sales per store. Remember though, this is a grocery and department outlet with an emphasis on savings, which probably appeals to quite a lot of Americans, specifically in this down economy. Apple slides into the ninth slot, beating out Village Super Market (not really sure who that is) with an amicable USD $51,148.00 per store. No wonder Apple keeps pushing to open more stores across the globe.
There’s no way anyone is going to swoop in and surpass Apple’s pole position on the square footage leader board, and it’s going to be really interesting to see if Apple can squeak past some of the other names on the sales per store list. But with competition like BJ’s Wholesale and PriceSmart already USD $10,000 ahead, Apple may have to step up their game.
Photo Source: Retail Sails