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Apple rolls out Back to School promotion in Europe and Asia

A pink laptop adorned with stickers, including a hand, dog, and "hello" note, sits beside an open iPad. The iPad displays a vibrant "Spring Term Fitness Challenge" screen with colorful text. Nearby, a pair of wireless earbuds in a branded case subtly hint at Apple Back to School promotions across Europe and Asia.

Apple has expanded the rollout of its Back to School promotion for 2020, bringing the offer to other territories including Europe, Asia, and the Middle East following an earlier US release.

Unlike previous years, Apple is now offering students and those eligible in the educational sector a free pair of AirPods, rather than the free Beats headphones previously offered.

Users can log onto the Apple.com website and head to the Education page to see whether their country has been included in the latest promotional offer, but from our reckoning, most European, Asian, and Middle Eastern countries are included, as well as Mexico.

Users who want a pair of AirPods Pro can pay an additional $90 to have them instead of the standard AirPods, or an additional $40 (or equivalent) for wireless charging AirPods.

Apple says of its new promotion on its website: “Qualified Purchasers can receive Promotion Savings when they purchase an eligible Mac or eligible iPad with AirPods at a Qualifying Location. Only one Promotion Product per eligible Mac or eligible iPad per Qualified Purchaser.”

Will you be taking advantage of this new deal? Let us know your thoughts on social media and check back soon for more news and rumors on everything Apple, every week.

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