Apple’s ‘Scary Fast’ Event on October 30: New Macs in the Spotlight Apple is gearing up for a unique nighttime virtual event, teasing the introduction of next-gen Macs on October 30, just before Halloween.


Apple’s upcoming event, dubbed “Scary Fast”, is scheduled for the evening of October 30, at 5 p.m. PT / 8 p.m. ET. This marks a significant departure from Apple’s traditional daytime schedule for product unveilings, which typically commence at 10 a.m. PT / 1 p.m. ET.

The event is entirely virtual, devoid of an in-person segment for the media. Apple enthusiasts can stream the event live on Apple’s official website, YouTube channel, and the Apple TV app. The evening timing, combined with the event’s intriguing title, has sparked speculation about the products set to be unveiled.

It is strongly hinted that this event will revolve around the Mac lineup. The buzz suggests the unveiling of a brand new iMac and potential upgrades to the MacBook Pro series. Amplifying this speculation is the animated invite on Apple’s Events website, which showcases the Apple logo metamorphosing into a spooky Finder-style face.

The Apple community is alight with predictions. One particularly notable comment by a user named Nutmac hints at the introduction of an iMac, equipped with either M2 or M2 Pro chips, along with accessories like a Keyboard, TrackPad, and Mouse, all featuring USB-C ports. The speculations also extend to a 13-inch MacBook Pro, revamped to exclude the Touch Bar but reinstating the MagSafe. There’s even talk of this laptop being powered by M2, M2 Pro, or possibly the next-gen M3 chip.

Adding context to these conjectures, Apple introduced the M1 chip-powered iMac in April 2021. This device boasted a super-sleek design and was available in various distinctive colors. Yet, since its launch, the 24-inch iMac hasn’t witnessed any updates. Furthermore, earlier this year in January, Apple surprised many by revealing the updated 14-inch and 16-inch MacBook Pro with M2 chips via press releases and a video – diverging from the company’s traditional event format.

With the “Scary fast” event looming, all eyes are on Apple. The anticipation is palpable, with many wondering if Apple will spring some surprises.

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