This agreement helps Beamz Interactive enter the world of lifestyle marketing, following brands like Scion, Mountain Dew, and Red Bull, by forming a label with Inferno Records. The partnership with Inferno is designed to promote all of Beamz Interactive’s music content, including a wide range of original Beamz music content as well as the company’s latest exclusive song “Laser Light Show” by Billboard Top 100 artist Flo Rida. The Beamz relationship with Inferno Records has resulted in the recent exclusive premiere of “Laser Light Show” being featured on VEVO, the leading destination for music video content. The single and music video can also be downloaded on iTunes here: https://itunes.apple.com/us/music-video/laser-light-show/id714582855
“We are thrilled to be working with Inferno Records to enhance our promotion and distribution of original music content, including our recent exposure on VEVO and iTunes,” said Charlie Mollo, CEO of Beamz Interactive. “Utilizing Inferno’s established management team and music industry expertise, Beamz Interactive looks forward to establishing a new marketing campaign around our growing portfolio of original and exclusive content as we launch a series of strategic growth initiatives in 2014.”
Founded by artist and producer Killian Wells, Inferno Records is changing the way music is delivered to the masses through its new spin on the outdated record label business model. Its music has been used by various brands including Hollister, Claire’s, and US Airways in-flight entertainment, and its artists have appeared internationally on major outlets like MTV and HBO.
“Beamz Interactive has a great portfolio and we look forward to working with Charlie and the rest of the management team,” said Killian Wells of Inferno Records. “With over 75 original songs, including ‘Laser Light Show’ by Flo Rida, we are preparing to position Beamz as an up-and-coming purveyor of music content, while simultaneously creating new revenue opportunities and awareness initiatives for the company’s songs.”
Music fans can learn more about Beamz Interactive’s music portfolio, including its latest music video “Laser Light Show” by hip-hop artist Flo Rida, by visiting: www.beamzbyflo.com
Beamz Interactive, Inc./Marketwire