European Consumer Group Joins Case Against Google

EU Consumer

Europe’s leading consumer rights advocacy group has joined an antitrust complaint against Google because it considers the display of some search results biased.

The BEUC will join an existing group of companies in trying to get Google to change the way it displays its search results.

The EU Commission has been assessing the case for three years and declined to say whether the new complaint might delay a settlement. In February, it accepted Google Inc.’s concessions to settle allegations, suggesting the case might close within months.

BEUC says the changes Google proposes would harm consumers as they would allow it to “stack its search results as suits itself.”

In its complaint Monday, BEUC says users are given a false impression that search results are impartial, especially for price comparisons.

Associated Press

 

Ivan Castilho
About the Author

Ivan Castilho is an entrepreneur and long-time Apple user since 2007, with a background in management and marketing. He holds a degree in Management and Marketing and multiple MBAs in Digital Marketing and Strategic Management. With a natural passion for music, art, graphic design, and interface design, Ivan combines business expertise with a creative mindset. Passionate about technology and innovation, he enjoys writing about disruptive trends and consumer tech, particularly within the Apple ecosystem.