Recently, q-Commerce, also known as ‘on-demand delivery,’ has become increasingly popular among the ever-rushing city dwellers. No wonder, as with one click or tap of their finger, they may order a food delivery without leaving their homes or interrupting their work. The q-commerce has flourished even more due to the COVID-19 pandemic, as people could not eat out or make grocery shopping in person, and quick deliveries became the backbone of trade.
5G will be of great help in the development of q-commerce. With its improved speed, latency, and capacity, the fifth generation of mobile networks is slowly changing how people shop. Time and place no longer play a role, as people can order from various devices whenever they want. Moreover, the q-commerce companies can upscale their operations and access new markets with their personalized marketing and on-site help.
5G is increasing the speed at which the commerce industry is evolving, and this article will focus on different ways 5G is going to benefit q-commerce.
Faster speed increases income
5G is going to be extremely fast, which will enable the industry to innovate. It is estimated that the speed of 5G will be 100 times faster than 4G.
This means that all the processes will be shorter and quicker (including payment processions and delivery), and the 5G users can track their delivery in real-time. As a result, the q-commerce companies will earn more as online shoppers are ready to pay more for delivery within two hours. That’s why faster delivery is crucial for the service providers.
Better capacity for high demand spots
5G networks can handle more data than previous generations of mobile networks. The high capacity of 5G CPE allows it to deliver the content with no delays and congestion. So, for example, if there is a concert or an event taking place in a stadium, 5G will be able to let all the phone users share the experience seamlessly.
The same principle applies to q-commerce, and it means that the new technology will provide better capacity for high-demand spots. All the users will be able to get access to on-demand delivery at once without experiencing any delays or connectivity issues. These are things that 4G and 3G networks cannot provide, and 5G will strengthen q-commerce in this regard.
Better latency for time-sensitive apps
Latency, on the other hand, is the measure of delay – the time it takes for a signal to reach its destination; it is one of the most critical factors for online gaming or live video calls. If the delay is too long, you will likely be disconnected.
The latency of 5G networks is lower than 4G and 3G, which means that the time between when an action occurs and when it is reflected in the system will be much shorter. As such, it will make the process of on-demand delivery even more convenient by processing and authorizing payments almost instantly and by reducing the time of the delivery. The new technology can ensure faster connection speeds which are crucial for the q-commerce shoppers who are always in a hurry.
Better sensitive data security
The fifth generation of mobile networks is also going to improve security in q-commerce. All orders will be encrypted and protected with a cryptographic key to preventing unauthorized access to the data. It means that all orders and payment details will be delivered only to the customers and not to anyone else.
This is very important when talking about security in q-commerce because most orders include personal details about the customers and their card numbers. So, 5G payments will not only be faster but also more secure.
Personalized support for customers and delivery drivers
With 5G, q-commerce companies can use robots or AI assistants to interact with customers and potential clients as well as delivery drivers.
These artificial agents can provide customers with information about products and services offered by certain companies or even advise them on how best to buy certain items.
For instance, if a customer buys coffee every day from one grocery store, they can expect an AI assistant to send them daily promotions for coffee beans or new types of coffee machines that would suit their needs. Thus, they can choose what they like best without wasting time browsing through hundreds of offers on various websites and apps.
Companies may also hire humans to support customers and delivery drivers, but this costs money and takes time to train employees in multiple skills required for different roles. Thanks to AI-powered chatbots and video calls, people do not need to leave their homes to get help from a company’s staff.
As you can see, 5G is going to change our lives in many ways. It will boost the q-commerce and make it even more customer-centric. With low latency and higher capacity, people will be able to order their favorite products from anywhere they want at any time of the day. In addition, the new technology will be able to provide better security for all sensitive data and even personal information. It means that people may feel safer while shopping online, and companies may feel safer while storing and processing their clients’ data on their servers. These are some changes one can be excited about, right?
