advertising

Disney+ to launch cheaper, ad-supported tier “in late 2022”

Confirming previous reports suggesting that Disney was considering introducing a more affordable, ad-supported tier to its Disney+ streaming platform to combat slowing growth in its subscriber base, the company has…

Lawsuit claiming that Apple misled buyers over iPhone water resistance has been dismissed

A New York federal judge has dismissed a class-action lawsuit that accused Apple of misleading customers about the iPhone’s level of resistance to water exposure. Apple’s advertisements have made various…

Privacy change to iOS could cost Meta $10 billion in revenue this year

Meta has detailed the extent to which Apple’s iOS privacy update is set to damage its business, estimating a $10 billion impact on sales in 2022. This came after the…

Downloading Facebook videos: 4 proven ways that work

Facebook has become one of the most popular social media platforms in recent years. However, when it comes to downloading videos from Facebook, there are a lot of different methods…

Opening a shop on Facebook: An ultimate guide 

How to attract more customers and increase sales? There are many answers to this question. Use all available tools to promote your business and don’t forget to add your shop…

New illustration & graphic design trends for 2021

Illustration and graphics can help you improve the effectiveness of an advertising campaign and marketing strategies. As an integral part of the web development process, the graphics and illustrations on…

YouTube Turning Off Comments on Videos with Children

YouTube is to switch off comments on all videos featuring children and under-18s in a move designed to “better protect children and families” on the platform. It comes after advertisers…

Ad firms lose out as Apple introduces anti-tracking feature on Safari

Apple has blocked ‘pervasive’ tracking on their web browser Safari, causing advertising firms to lose out on hundreds of millions of dollars. According to advertising technology firm Criteo, the Intelligent…

Apple Debuts 7 Ads Showcasing Various Apple Watch Features

Apple has just debuted seven new ads, each of which focus on a different feature of the Apple Watch. Each spot lasts for just 16 seconds, providing a concise but…

Taylor Swift to Star in More Apple Music Ads in Coming Weeks

Singer Taylor Swift has become something of a poster girl for Apple Music in recent months – and, now, it turns out that the “Shake It Off” hitmaker will feature…

Strong Advertising Sales Boost AOL Revenue

Digital media and entertainment company AOL Inc reported an 11.7 percent rise in quarterly revenue, propelled by strong advertising sales. Net income attributable to AOL rose to $28.5 million, or…

Facebook Has No Near-Term Plan to Monetize WhatsApp: CEO

Facebook, which closed its acquisition of mobile messaging service WhatsApp on Monday, has no near-term plan to make money from the service, Chief Executive Mark Zuckerberg said on Thursday. Zuckerberg,…

Wristbands Monitor Audience Emotions at Cannes Lions Conference

Once upon a time, wristbands (i.e., watches) only told time. They did not measure miles run or walked. They did not monitor the user’s heart rate, blood pressure, or any…

Facebook Brings Autoplay Adverts to UK

Facebook is introducing automatically playing video adverts to the UK. The social network initially trialled the features in the US and the first ads are expected to play in Britain…

HTC Steps Up Advertising to Regain Once-High Market Share

Taiwan’s HTC Corp is stepping up advertising to ensure sales of the One M8 smartphone live up to the new flagship’s critical acclaim, and win the vendor a bigger share…