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    Apple buyback

    The image shows a large, circular modern building surrounded by trees, with the sun rising or setting in the background. The sleek, white architecture resembles Apple’s campus—an icon often seen in discussions about their Q2 earnings.

    Apple Cash Strategy Gives Ternus More Room to Move

    May 4, 2026 / 12:26 PMMay 4, 2026

    Apple cash strategy is shifting as John Ternus prepares to inherit more flexibility for AI investment, acquisitions, and long-term growth.

    Apple Store wallpaper celebrating a new store opening with vibrant and creative design.

    Apple Q2 Earnings Beat Fuels Strong iPhone Momentum

    May 1, 2026 / 6:12 PMMay 1, 2026

    Apple Q2 earnings topped Wall Street estimates as iPhone demand, Services growth, China sales, and MacBook Neo lifted the March quarter.

    Cover of Apple Magazine, issue #764, dated June 19, 2026. The main focus is a large “27” icon in the center, with headlines about Tesla support, retro digital cameras, and new operating systems and AI integration.
    AppleMagazine App - Subscribe and Save | Image promoting AppleMagazine subscription. Text reads: "Subscribe and save. For a limited time only." Below, overlapping blue and multicolored app icons bearing the "AppleMagazine" logo are displayed. "AppleMagazine" is shown above an "App Store" download button. White background.

    A modern Apple Store with a glass facade, large Apple logo, and indoor trees draws crowds sightseeing in the city. People walk by or enter the brightly lit store during dusk, while the sky is deep blue.

    Apple Store Pickup Turns Online Shopping Into a Retail Experience

    A black indoor security camera with Home Activity Zones sits on a white shelf among books, a gray smart speaker, and a pink cup, against a blue wall.

    Home Activity Zones Make Camera Alerts Smarter

    Four Apple iPhones in different colors—dark blue, white, pink, and silver—are shown from the back and side, highlighting their camera designs and sleek edges against a light background, alongside the Apple Watch Find Devices feature.

    iPhone Growth Gives Apple New Latin America Momentum

    A blue iCloud logo is centered on a gradient blue background, surrounded by cartoon avatars, a padlock icon, and an Apple logo in the corner, representing iCloud shared password security and seamless communication.

    iCloud Recovery Contacts Protect Apple Account Access

    A SpaceX rocket stands on its launch pad at sunset, the large SpaceX sign visible in the foreground, as the sky fades from yellow to blue—hinting at innovations like the Globalstar SpaceX acquisition and Apple partnerships shaping space technology.

    SpaceX and Apple: The Strategic Choice (Part III)

    Apple Mac Studio

    Mac Studio Shows How Much Power Most Users Do Not Need

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    We cover everything Apple, every day of the week. The latest on iOS, macOS, Apple Watch, AirPods, and the wider technology industry. Check back soon for more.
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