Apple AI strategy under John Ternus treats artificial intelligence as a system layer for iPhone, Mac, Apple Watch, and Siri AI, not a separate service.
Apple Developer Program License Agreement updates after WWDC26 add new AI, privacy, identity, minor safety, analytics, and App Review duties for developers.
iPhone Spotlight gets faster and more reliable in iOS 27, turning Apple’s overlooked search tool into a better shortcut for apps, files, photos, mail, and web results.