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    The Lowdown on AppleCare+ (Is It Worth Buying?)

    It’s fair to say the majority of Apple users will purchase extra cloud storage – but not many go on to buy AppleCare+. Today, we explore one of Apple’s lesser-known…

    iPhone 15 Pro Max Case

    Apple’s Accessories Collection: New Colors for iPhone 15 Case & Watch

    In a refreshing update to its accessory lineup, Apple has introduced a vibrant selection of new colors for the iPhone 15 series cases and Apple Watch bands, perfectly timed with…

    Apple iPhone 14

    Apple Sees Decline in Direct iPhone Sales as Mobile Carriers Dominate the Market

    The CIRP report, titled “Carriers Regain Dominance as iPhone Buyers Return to Stores”, reveals that Apple’s share of iPhone sales in the U.S. has dropped from 27% in 2021 to…

    New Mac Mini redesign showcasing sleek body, enhanced cooling system, and M4 chip integration for improved performance.

    Refurbished 2023 M2 Pro Mac mini Models Are Now Available

    The refurbished M2 Pro Mac mini begins at $1,099 for the entry-level model featuring a 10-core CPU, 16-core GPU, 16GB RAM, and a 512GB SSD, representing a $200 discount from…

    New MacBook Pro Has Attracted Record Number of Online Orders

    Apple executive Phil Schiller has told The Independent that the new and revamped MacBook Pro announced last week has seen more orders via Apple’s online store than any earlier pro…

    Apple Catching Up with iPhone SE Demand, Shipping Times Show

    Many people have found the 4-inch iPhone SE difficult to get hold of in the three months since its launch – however, in various territories not yet including the US,…

    Apple Stock Rises as iPhone SE Sales Exceed Expectations

    Apple’s share price has increased by 1.17% – to $96.21 in early afternoon trading – after Nomura analysts reported that the 4-inch iPhone SE is on course to sell much…

    12″ MacBook Updated with Latest Processors, Rose Gold Color

    Today, Apple released its first refresh of the 12-inch Retina MacBook, putting in the latest Intel processors, better graphics performance, longer battery life and a choice of rose gold finish….

    Continued Shipping Delays Suggest iPhone SE is a Sales Hit

    If you’ve recently attempted to buy an iPhone SE, only to notice stock-outs and lengthy shipping delays, rest assured you aren’t the only one. The recently-released 4-inch handset is continuing…

    Preorders for iPhone SE, 9.7″ iPad Pro Open in 13 Markets

    Want to get your hands on the 4-inch iPhone SE or 9.7-inch iPad Pro? You can now preorder either device in 13 first wave territories, including the US, Canada, China…

    Apple Adds iPhone-Ready Virtual Reality Kit to Online Store

    As noticed by Business Insider, Apple has quietly added the View-Master Virtual Reality Starter Pack, an iPhone-compatible VR headset kit, to its online store. And what a promising little thing…

    Apple Releases Surprise Smart Battery Case for iPhone 6S

    Without any announcement or fanfare, Apple has today released its first ever iPhone battery case, the iPhone 6S Smart Battery Case. The case is available in a choice of two…

    Apple’s Personal Pickup Service Expanded to United Kingdom

    The United Kingdom has become the fourth country to get Apple’s Personal Pickup service, where a product can be ordered on the Apple Online Store and later collected at a…

    Apple Releases Space Black Link Bracelet Kit for Apple Watch

    If you’ve long felt attracted to the Space Black Link Bracelet for Apple Watch, but have a wrist exceeding 205mm or have lost some of the links, Apple has just…

    Apple.com Gets Major Redesign to Ease Online Shopping

    A significant revamp of the design of Apple’s website has just made online shopping for Apple products much easier and more simple. The ‘Store’ tab and ‘store.apple.com’ domain have both…

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    A Formula 1 Mercedes race car is featured on the cover of Apple Magazine, issue #730, dated October 24, 2025. Headlines mention AI-driven browsers and Amazon's automation impact on jobs.
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    A person in a dark shirt uses a smartphone at a table. Digital icons, including a chatbot and chat bubbles, are superimposed above the phone, hinting at interaction with AI or Apple testing chatbot technology.

    Apple Is Testing a Powerful Chatbot

    An adult and a child holding umbrellas, one clear and one bright yellow, cross a city street in the rain. Rain streaks are visible as iOS 26 weather route alerts guide their way, with the crosswalk and wet pavement reflecting the urban surroundings.

    iOS 26 Now Predicts Bad Weather Along Your Route

    A hand holds a smartphone displaying the Apple Music app on a red screen, with a large blurred white Apple logo in the background, highlighting the swipe gesture used to switch tracks effortlessly.

    How to Transfer Spotify Playlists to Apple Music

    A person smiles and stretches while reclining on a couch, resting their head on a pillow. On the coffee table are books, glasses, dominoes, a remote control, and an Apple smart speaker—possibly the HomePod Mini 2—adding modern flair for 2025.

    The Sentience Siri

    An iPhone screen displays the "Available Update" page for iOS 26.0.1, highlighting new features, improvements, a 4.97 GB file size, and update notes detailing the fix for the iPhone cell network bug.

    iPhone Cell Network Bug Fixed With iOS 26.0.1 Update

    A man with a beard and light brown hair wears what could be the next Apple Vision Pro headset, with a large abstract blue shape displayed on a dark background behind him.

    FCC Filing Reveals Key Details About the Next Apple Vision Pro

    Black and white logo featuring a pixelated arrow pointing upwards to the right, with the word "MINECRAFT" in bold capital letters beneath it. The design is simple with a retro, blocky aesthetic.

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    We cover everything Apple, every day of the week. The latest on iOS, macOS, Apple Watch, AirPods, and the wider technology industry. Check back soon for more.
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