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    Apple Lunar New Year - Abstract golden horse silhouette galloping through layered, wavy clouds with floating sparkles and soft, warm lighting creates a dreamy, ethereal atmosphere—perfectly capturing the spirit of Apple Lunar New Year celebrations.

    Apple Lunar New Year China Sale Brings Up to $144 Off iPhone, Mac, iPad, and Apple Watch

    Apple is celebrating Lunar New Year in China with limited-time savings of up to $144 on select iPhone, Mac, iPad, and Apple Watch models from January 24 to 27. -Apple Lunar New Year

    Cover of Apple Magazine issue #743, featuring a colorful, abstract face on a black background, app icons along the bottom, and headlines about AI, iPhone 17, and the Creator Studio bundle for Mac and iPad.
    AppleMagazine App - Subscribe and Save | Image promoting AppleMagazine subscription. Text reads: "Subscribe and save. For a limited time only." Below, overlapping blue and multicolored app icons bearing the "AppleMagazine" logo are displayed. "AppleMagazine" is shown above an "App Store" download button. White background.

    A pair of over-ear beige wireless headphones and a pair of white wireless earbuds with a charging case, styled to highlight the difference between AirPods Pro 2 vs Pro 3, both set against a clean white background.

    AirPods Pro vs. AirPods Max: Choosing the Right Apple Audio Experience

    A smartphone with a transparent back, revealing internal components like the battery, camera, and circuitry—crafted with Apple 3D printing—displayed on a black background with a small Apple logo in the lower right corner.

    How Heavy iPhone Users Can Extend Battery Life All Day

    A young woman with curly hair, wearing a green jacket, stands outside near buildings and smiles while looking at her red smartphone, delighted by the new iOS 26 weather route alerts.

    How Apple Built the Most Valuable User Base in Personal Tech

    A sleek, silver laptop partially open, showcasing a patterned screen and keyboard, is depicted in a minimalist floating position against a soft, light blue background. The design highlights its thin profile and modern styling, symbolizing a severance from traditional bulky devices.

    How to Choose Between MacBook Pro or MacBook Air as Your First Mac

    A man in a winter beanie and jacket, wearing a bulletproof vest labeled "U.S. Marshal," stands outdoors in a snowy environment, holding a phone to his ear and looking concerned—perhaps awaiting news on Apple TV’s decision to cancel The Last Frontier.

    Apple TV Cancels The Last Frontier After One Season

    Close-up of the top corner of a silver smartphone, showcasing the advanced iPhone 17 Pro camera with three lenses, a flash, and a small sensor on a sleek, metallic surface against a black background.

    iPhone 18 Test Production Signals Apple’s Most Radical Launch Shift in Years

    Black and white logo featuring a pixelated arrow pointing upwards to the right, with the word "MINECRAFT" in bold capital letters beneath it. The design is simple with a retro, blocky aesthetic.
    Black and white logo featuring a pixelated arrow pointing upwards to the right, with the word "MINECRAFT" in bold capital letters beneath it. The design is simple with a retro, blocky aesthetic.

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    We cover everything Apple, every day of the week. The latest on iOS, macOS, Apple Watch, AirPods, and the wider technology industry. Check back soon for more.
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