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    Apple Faces Price Hikes as Tariff-Driven Import Surge Falls Short

    Apple’s latest 10-Q filing, dissected by Morgan Stanley, paints a picture of a company under pressure. By the end of Q2 2025, Apple amassed nearly $70 billion in inventory and…

    A close-up of a computer dock displays app icons like Microsoft Word, App Store, and Excel. A green label above the App Store icon clearly identifies it as “App Store.”.

    Apple Updates App Store Guidelines to Comply with Court Order on External Purchases

    The ruling stemmed from the Epic Games v. Apple lawsuit, where Judge Gonzalez Rogers found Apple’s anti-steering rules—preventing developers from directing users to alternative payment methods—non-compliant with her earlier injunction….

    Two iPhones are shown overlapping, one in white and the other in black, displaying their rear cameras and Apple logos. The background features a gradient of warm colors transitioning from orange to pink. The Apple logo is visible in the corner.

    iPhone 16e Outshines iPhone SE 3 with Stronger Launch Demand

    Launched in February 2025, the iPhone 16e was introduced as a successor to the iPhone SE line, but it’s far from a simple rebrand. Priced at $599, it’s notably higher…

    iPhone 17 Air in a sleek aluminum frame on a minimalist background, showcasing its ultra-thin 5.5mm design and 6.6-inch ProMotion OLED display.

    iPhone 17e Nears Trial Production for Spring 2026 Launch

    The iPhone 16e, which replaced the iPhone SE, marked a significant change in Apple’s approach to budget devices. Launched with a 6.1-inch OLED display, A18 chip, and a starting price…

    A close-up, top-down view of the internal circuitry and components of an electronic device, likely a smartphone, illuminated with a golden glow. The Apple logo is visible in the bottom-right corner. The background is black, highlighting the intricate details.

    iPhone 18 Price Hikes Loom as Apple Adopts Costly 2nm Chip Technology

    The iPhone 18 series will mark a major milestone, adopting TSMC’s 2nm process for the A20 chip, according to multiple sources, including Weibo-based leaker Digital Chat Station and analysts Ming-Chi…

    The iPhone 17, with its sleek, angular design and colorful abstract wallpaper illuminating the screen, is set against a stark black background. An iconic "Apple" logo subtly graces the bottom right corner.

    iPhone 17 Air’s Razor-Thin Design Steals the Spotlight in New Comparison

    The iPhone 17 Air, rumored to measure just 5.4 mm thick, appears almost impossibly slender beside the iPhone 16e, which itself is no heavyweight at 7.8 mm. Dummy models of…

    Apple Magazine cover featuring a close-up of a gold iPhone, large "Apple Magazine" title, and headlines about iOS 26 Beta 5, new features, open-weight AI models, and "Care One" device coverage for the Apple ecosystem.
    AppleMagazine App - Subscribe and Save | Image promoting AppleMagazine subscription. Text reads: "Subscribe and save. For a limited time only." Below, overlapping blue and multicolored app icons bearing the "AppleMagazine" logo are displayed. "AppleMagazine" is shown above an "App Store" download button. White background.

    Three Apple Watches are displayed: one shows a message from Aileen, another displays a workout screen with heart rate and time, and the third shows health stats. The Apple logo is in the bottom right corner.

    Apple Watch’s New AI Model Uncovers Hidden Health Insights

    A tablet with a colorful abstract display is attached to a white keyboard and trackpad, positioned on a table beside a small pot of succulents.

    Transform Your iPad Experience with a Mouse or Trackpad

    apple card

    Apple, Visa, and Mastercard Dodge Antitrust Claims Over Merchant Fees

    Apple hearing study highlights noise risks during Super Bowl and other loud events

    Apple’s Latest AirPods Beta Firmware Boosts Pro 2 and AirPods 4 Capabilities

    App Store Icon

    The App Store at 15: Revolutionizing Software and Empowering Creators

    Second-generation Apple Vision Pro 2 headset in production for 2025 launch

    Mastering the visionOS Virtual Keyboard for Apple Vision Pro

    Black and white logo featuring a pixelated arrow pointing upwards to the right, with the word "MINECRAFT" in bold capital letters beneath it. The design is simple with a retro, blocky aesthetic.

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    We cover everything Apple, every day of the week. The latest on iOS, macOS, Apple Watch, AirPods, and the wider technology industry. Check back soon for more.
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