Apple TV competition may become a bigger priority under John Ternus, as Apple’s incoming CEO is reportedly interested in making the streaming service more competitive in a crowded market.
Apple TV closed 2025 with its strongest momentum yet, marking a turning point for Apple’s streaming ambitions. Engagement surged to record levels in December, with total hours viewed rising 36…
This week’s AppleMagazine cover story looks beyond streaming fatigue and asks a bigger question: what comes next for television itself. In Issue 741, AppleMagazine dives into how Apple could redefine…