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    Apple TV+ streaming strategy

    A man in a white shirt and striped tie stands with arms raised, holding a staff, in front of a Severance-inspired marching band dressed in blue uniforms with "LUMON" visible on one jacket. The background glows with blue light.

    Severance’s Marching Band Steals the Show at Zoolander Screening

    The marching band’s appearance wasn’t random—it directly referenced a pivotal moment from Severance’s second season finale. In the show, Tillman’s Milchick leads a marching band through Lumon Industries’ sterile offices…

    Three people stand around a large, circular stone artifact in a dimly lit, ancient-looking room. The woman in white examines the artifact closely, rumored to hold secrets of the Fountain of Youth, while the two men watch intently. Ornate columns and subdued lighting add to the mystique.

    Apple TV+’s Fountain of Youth Brings Indiana Jones-Style Adventure

    Fountain of Youth follows two estranged siblings, played by Krasinski and Portman, who reunite for a high-stakes heist to uncover the legendary spring said to grant eternal youth. The film’s…

    Three people stand on rocky terrain with pyramids in the background, embodying a timeless elegance as if inspired by the Fountain of Youth. They wear stylish, casual clothing; two women in boots and a man with a scarf. The cloudy sky adds drama as they look confidently towards the camera.

    Apple TV+ Unveils “Fountain of Youth”: An Indiana Jones-Inspired Adventure Awaits

    At its core, Fountain of Youth follows two estranged siblings—Krasinski as the rugged, pragmatic brother and Portman as his sharp-witted, determined sister—who team up for a global heist to find…

    Apple TV+ faces a critical test as Severance ends. Can its HBO-style strategy keep subscribers with Dope Thief and Murderbot? Here’s what’s next in 2025.

    Apple TV+ Faces Its Toughest Test Yet as Severance Wraps Up

    The numbers speak volumes. Severance has smashed viewership records for Apple TV+, fueled by a three-year gap that turned anticipation into a fever pitch. Apple saw it coming—announcing the season…

    Apple TV app interface on iPhone, showcasing updated Home screen with streamlined navigation and Apple TV+ content.

    Apple TV Brand Reboot: Why It’s Time for a Major Overhaul

    Apple TV as a brand currently faces an identity crisis. Unlike Apple’s other product lines—Mac, iPhone, iPad, and even AirPods—the Apple TV brand lacks a strong association with a specific…

    Cover of Apple Magazine, Special Edition, issue #739 dated Dec 26, 2025. Large number "25" with colorful light streaks in the background. Text: "The year that shaped the foundations of the AI revolution.
    AppleMagazine App - Subscribe and Save | Image promoting AppleMagazine subscription. Text reads: "Subscribe and save. For a limited time only." Below, overlapping blue and multicolored app icons bearing the "AppleMagazine" logo are displayed. "AppleMagazine" is shown above an "App Store" download button. White background.

    Wyatt Russell, with short blond hair, wearing a light brown jacket and dark shirt, sits inside an old vehicle from Monarch, looking to his left as sunlight streams through the window behind him.

    Wyatt Russell to Lead Monarch: Legacy of Monsters Prequel as Lee Shaw

    Spacious Apple Noida store at DLF Mall of India with high ceilings, wooden tables displaying devices, customers browsing, a large staircase, colorful Apple logo on a screen, and green plants inside the modern, bright interior.

    Apple to Open First Noida Store at DLF Mall of India

    A person wearing a hat takes a selfie with an iPhone, while several colorful smartphones are displayed on stands in the foreground at a Singles Day tech event in China.

    Apple Sees Singles Day Lift in China as iPhone Sales Improve

    Large Baidu logo with red, blue, and white colors stands in front of a modern glass office building in China. A person walks on a pathway above the sign, highlighting Baidu's role in AI chips innovation.

    Baidu Emerges as China’s Key AI-Chip Supplier as Firms Search for Alternatives to Nvidia

    Four men in suits stand around a detailed scale model of a facility inside a modern industrial building, with machinery and Foxconn Wisconsin expansion signage visible in the background. One man gestures toward the model.

    Foxconn Expands Wisconsin Operations With $569M Investment Tied to OpenAI Collaboration

    A white sports car is displayed on a glossy stage under bright diagonal spotlights, with digital graphics behind it, highlighting Western EV competitiveness. A silhouetted person stands in the foreground, watching the presentation.

    Western Carmakers Look for Strategic Openings in the Global EV Race

    Black and white logo featuring a pixelated arrow pointing upwards to the right, with the word "MINECRAFT" in bold capital letters beneath it. The design is simple with a retro, blocky aesthetic.

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