Since August, Apple has promoted its Apple Store app by giving away free music, free e-books, free apps, and more. Now that summer is over and the holiday season is…
Parks Associates Holiday CE Shopping Research Compares Brand Purchase Intentions among Consumers. Parks Associates announced new research today showing Apple has expanded its dominance this year as the top CE…
The holiday shopping season kicked off early, as several retailers began offering deals on Thanksgiving Day. Many people complained about the early start and the mad rush for deals –…
Parks Associates releases new holiday CE shopping data from 4Q 2012 survey DALLAS — New Consumer Analytics research from Parks Associates indicates consumers continue to prefer Apple over the other…
Now that the excitement over the iPhone 5 has died down, it's time to start getting excited all over again about the new iPod Touch and new iPod Nano, although…