iPhone upgrades

Citi Apple Target Puts AI Back in Focus

July 13, 2026 / 12:28 PMJuly 13, 2026

Citi Apple target – Citi’s higher Apple target puts attention on iPhone share gains, September launch timing and Siri AI as a services catalyst.

Device Longevity Meets the AI Upgrade Cycle

July 11, 2026 / 3:32 PMJuly 10, 2026

Device longevity is Apple’s best sustainability argument, but AI will push users toward a stronger network of personal computing power.

iPhone Prices Escape Apple’s Memory-Cost Hike — For Now

June 25, 2026 / 10:28 AM

iPhone prices, Apple Watch, and AirPods remain unchanged as Apple raises Mac and iPad prices amid a sharp memory and storage cost surge.

Apple AI Pricing Shift Gains Bank of America Support

June 21, 2026 / 10:21 AMJune 20, 2026

Bank of America sees Apple AI becoming a major revenue source as Siri, iPhone, services, and device upgrades move deeper into consumer AI.

iPhone 18 Pricing Faces Apple’s Memory Test

May 5, 2026 / 6:03 PMMay 5, 2026

iPhone 18 pricing may depend on how Apple absorbs higher memory costs before finalizing September devices, storage tiers, and margins.

Morgan Stanley Foresees Siri 2.0 & AI-Driven iOS in 2024

January 9, 2024 / 11:56 AMJanuary 9, 2024

Morgan Stanley, a leading investment bank, is expressing heightened enthusiasm for Apple’s advancements in artificial intelligence (AI). Analysts at the bank predict the unveiling of a notably improved Siri, dubbed…

Analyst Expects “Explosive” iPhone Growth in 2017 and 2018

June 12, 2016 / 2:00 PMJune 13, 2016

While a recent report has revealed that US iPhone users have been putting off replacing their handsets for slightly longer, this should not prevent Apple scoring “explosive” growth in iPhone…