Streaming Audiences Put Apple TV’s Long Game to the Test May 21, 2026 / 5:07 PMMay 21, 2026 Streaming audiences in the U.S. are still growing, but slower subscription gains and stronger churn pressure are changing how platforms compete.
Apple TV+ Gains Ground with 8% Market Share in Q1 2025 April 5, 2025 / 9:30 AMApril 4, 2025 The Q1 2025 figures, covering January through March, reflect a subscription boost tied to Severance’s return—a dystopian hit that’s become a flagship for Apple TV+. Yet, the 1% bump is…