The New Stars on the Services Game

A background of outer space with nebulae and stars showcases the logos for Apple News+, Apple Arcade, Apple TV+, and Apple Card, each with their respective text and an Apple logo beside them. The new stars of Apple's services game, especially the prominently displayed Apple TV+ logo in the center, shine brilliantly.
Apple 2019 New Services

As well as lifting the lid on a new television subscription service, staring the likes of Oprah and Jennifer Aniston, Apple used its March keynote to announce an array of subscription products, like a premium news service and a cross-platform gaming product. Today, we take a closer look at the new services and consider Apple’s changing strategy for revenue growth […]

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Ivan Castilho
About the Author

Ivan Castilho is an entrepreneur and long-time Apple user since 2007, with a background in management and marketing. He holds a degree in Management and Marketing and multiple MBAs in Digital Marketing and Strategic Management. With a natural passion for music, art, graphic design, and interface design, Ivan combines business expertise with a creative mindset. Passionate about technology and innovation, he enjoys writing about disruptive trends and consumer tech, particularly within the Apple ecosystem.