You should always keep your website running smoothly by following a few simple tips. You should regularly update your website’s content, optimize your images, check your website for broken links, and more. By following these simple tips, you’ll keep your website running like a well-oiled machine!
Optimize images and hosting
Make sure you are optimizing all of your images to reduce strain on your website because this will make it run faster and more smoothly. You can do this by either using an image compression tool like TinyPNG, or you can change the actual settings within Photoshop (or whichever program you’re using) to reduce the file size of each image. You should always have the most optimal web hosting environment for your site so everything runs smoothly. For example, if you are using a shared server, try upgrading to a dedicated server or virtual private server so you have more control over things like memory usage. You can also optimize your hosting with tools like WP Rocket or W3 Total Cache to reduce the load on your servers and automatically speed up your site!
Update content
Always be sure to update your website’s content regularly. Your audience will come back to the same information if they visit multiple times, so always try to have new material up. This can help increase traffic and sales for your business because it shows that you are current and active! Keeping a blog or creating a social media account is a great way to increase your website’s content.
Tips for updating content include setting up a blog with a helpful and educational tone. This is the best way to increase traffic and give your business a professional appearance! And, if you’re not sure what to blog about, think about and write down everything that goes on in your business. Then narrow it down to three or four topics that come up most often, and you’ll always have material to blog about!
Check for broken links and conduct performance testing
Every link on your pages must work correctly to keep everything running smoothly! You should always check for broken links before publishing a new page or blog post so any mistakes are fixed right away instead of having visitors click something only to be taken off-site to an error page. Many tools can help you find any broken links on your website. Make sure you are testing your website on different browsers and devices, so you can always make sure it looks right across all browsers! You should test your site to see how it looks on iOS Safari, Android Chrome, Windows IE, Mac Firefox, etc. so there aren’t any issues when people go to visit your site on their desktop or mobile device!
Include security plugins and back-ups
Make sure that your website is secure by adding security plugins like WordFence or Sucuri SiteCheck to keep intruders away and malware off your site. Because WordPress includes the ability for anyone to upload code, this makes it more vulnerable to online threats, so be sure to stay protected with these security features! Back-ups are critical because they save all of the work that you’ve done since you created the site in case anything happens! You never want to lose any data if something goes wrong either internally (i.e., human error) or externally (i.e., hacking), so always be sure to back up your website regularly.
Some threats come from outside forces, but some threats come from inside the company. A new method of cyber-attack is called ransomware, where attackers encrypt all data and hold it for ransom. However, you can protect yourself by following good security practices. Your web host should implement a firewall and malware scanning, run regular security updates to your server, and protect against spam email.
Learn HTML
While this may not be necessary, knowing how to code in HTML is an incredibly useful skill that will make creating new pages on your website much faster and easier! If you’re already familiar with HTML, then it’s time to brush up by learning some of the latest features like microdata or figure out how to use the HTML5 Audio element. HTML will also help you create more optimized pages and increase the speed of your website, as well as make sure your site is search engine friendly! To start with HTML you need to understand the important structural tags like the “div” tag and how it is used for formatting. After you get a better understanding of how HTML works, you can start to play with custom CSS!
There are many different ways that you can keep your website running smoothly, but these five tips will help give you a good start! Follow them and become an expert in no time!