Jack Dorsey has struggled to stop the rot since becoming Twitter’s boss in October. In fact, today, the social media firm’s shares reached their lowest ever price as they fell below $15.
Fortune reports that, this morning, Twitter was valued at just beneath $10 billion. An array of problems can be suggested for the company’s almost relentlessly tanking financial performance, including stagnating growth in user numbers and the recent exits of various high-ranking staff.
Twitter under Dorsey has further undermined confidence with a number of notable publicity blunders – including the company’s controversial consideration of expanding the per-tweet character limit from 140 to 10,000.
At the weekend, Dorsey also failed to openly deny a BuzzFeed News report, responsible for much outrage, that Twitter would introduce an algorithmic, non-chronological timeline in the style of Facebook’s news feed.
