Volvo Car Group and Apple Inc. are joining forces on Apple CarPlay, a new service brings all the features and services familiar to iPad, iPhone or iPod users directly into the car via Volvo’s centre console touch screen display.
In a release, the Company noted the first car to offer Apple CarPlay will be the all new XC90 SUV which will be introduced later in 2014.
With Apple CarPlay, users will immediately recognise their basic iPhone applications, such as phone, messages, music and navigation. The initial offer also features third party audio apps including Spotify, the popular music streaming service.
Volvo’s portrait screen gives users the benefit of having both Volvo and Apple content co-existing simultaneously, removing the need to switch between a dedicated car and iPhone screen.
“iPhone users will feel completely at home in a new Volvo. We have created a wholly-integrated user experience in our large portrait-oriented touch screen that takes the in-car mobile device experience to a new level. That, coupled with the obvious driver safety benefits of an advanced voice control system like Siri, made Apple a perfect match for Volvo,” said Hakan Samuelsson, President and CEO, Volvo Car Group.
