Yahoo has become the latest tech firm to eye the growing digital video market
Yahoo has announced two original TV series that will be shown on its website and mobile app.
It makes Yahoo the latest technology firm to join the fast-growing market for digital video content.
Companies such as Netflix, Hulu, Amazon and Microsoft have been looking to compete with traditional TV programming to attract viewers to their platforms.
Some have even been signing deals with internet service providers to stream videos faster and more smoothly.
On Monday, Netflix announced a deal with Verizon – one of the biggest internet service providers in the US – which will see Netflix servers connected directly to Verizon’s network, resulting in faster speeds.
“We have reached an interconnect arrangement with Verizon that we hope will improve performance for our joint customers over the coming months,” Joris Evers, spokesman for Netflix, said in a statement.
The firm had agreed a similar deal with Comcast earlier this year.
‘Continue to Build’
Yahoo said its first two original series will be comedies titled: Other Space and Sin City Saints.
The firm said it has gotĀ 500 million streams on Yahoo Screen in the US since it launched its comedy line up on the website seven months ago.
“We are continuing to build our library with universally loved comedy such as Saturday Night Live and Comedy Central,” Kathy Savitt, chief marketing officer on Yahoo, said in a statement.
Microsoft is developing a Halo live-action TV series based on its video games franchise
Yahoo said its two original series will also be available to viewers on Apple TV and Roku.
However, the company is likely to face growing competition.
Earlier this month, Amazon agreed a deal with HBO that will allow US customers of its streaming service, Amazon Prime, to watch HBO’s TV shows, including The Sopranos.
It is the first time HBO programming has been licensed to an online-only subscription streaming service.
Amazon Instant Video has also announced a series called The After – a post-apocalyptic drama by X-files creator Chris Carter – among other commissions.
Meanwhile, Microsoft is expected to launch two sci-fi series – Halo and Humans – on its Xbox Live service over the coming months.
Sony is developing Powers, a series about detectives investigating people with superhuman abilities, for the PlayStation Network.
BBC News