The limited-time offer applies to the first three months of a new or reactivated Apple TV+ subscription, after which the standard $9.99 monthly rate kicks in unless canceled. That’s a total of $8.97 for 90 days—less than the cost of a single month at full price. Apple TV+ delivers a mix of acclaimed series, films, and documentaries, all in crisp 4K HDR with no ads. Standouts include “Severance,” which recently teased its second season, and “Ted Lasso,” a fan favorite that’s kept subscribers hooked.
This isn’t a one-size-fits-all deal, though. Eligibility varies: new users can jump in fresh, while lapsed subscribers—those who’ve canceled previously—may also qualify to return at this discounted rate. Current subscribers, however, won’t see the price drop on their existing plans.
How to Snag It
Grabbing the deal is straightforward. Head to the Apple TV app on your iPhone, iPad, Mac, Apple TV device, or supported smart TVs and gaming consoles like PlayStation and Xbox. From there, sign up or sign in with your Apple ID. If you’re eligible, the $2.99/month rate should appear during the subscription process. No codes or hoops—just a clean discount for three months. The offer’s also available online at tv.apple.com, where you can check compatibility and start streaming.
For those new to Apple’s ecosystem, a seven-day free trial still applies, but this promo effectively extends that trial into a dirt-cheap three-month test drive. Just keep an eye on the calendar: post-trial, the subscription auto-renews at full price unless you opt out via your Apple ID settings.
Why Now?
Apple’s timing isn’t random. With competitors like Netflix and Disney+ jostling for viewers, this deal could lure in curious cord-cutters or win back those who drifted away. The company’s been flexing its content muscle—72 Emmy nominations in 2024 alone signal its quality push. Upcoming releases, like the next season of “Severance” or high-profile films featuring A-list talent, might also be driving this move to boost subscriber numbers ahead of big drops.
The discount mirrors past promotions, like the three-month free trials tied to new Apple device purchases or partnerships with PlayStation. But at $2.99/month, this is one of the lowest entry points Apple has offered, short of free. It’s a practical play: get users hooked on the content, then keep them around for the long haul.
What You’ll Get
Apple TV+ isn’t the biggest library out there, but it’s curated with intent. Beyond “Severance” and “Ted Lasso,” there’s “The Morning Show” with its star-studded cast, sci-fi epic “Foundation,” and immersive shorts like “Submerged” tailored for Vision Pro. Sports fans can tack on MLS Season Pass (at an extra cost), while families might dig into kid-friendly options. It’s all streamable across devices, with offline downloads for on-the-go viewing.
The catch? This deal won’t last forever. Apple hasn’t pinned down an end date, but “limited-time” suggests it could vanish soon—possibly within weeks. If you’ve been on the fence, this is a low-risk way to test the waters.
The Bottom Line
For less than $10 total, three months of Apple TV+ at $2.99/month is a steal for tech users craving premium entertainment without the usual price tag. Whether you’re a binge-watcher or a casual viewer, the discount makes it easy to sample Apple’s spin on streaming. Just don’t sleep on it—deals this good tend to disappear fast.
As Friday, April 11, 2025, approaches—the next publication date from today, April 9—the buzz around this offer could spark a fresh wave of subscribers. Will it cement Apple TV+ as a must-have in the streaming wars? That depends on how many take the bait.
