Apple Unveils Thinner and More Powerful New MacBook Pro

Apple Starts Shipping 15-Inch MacBook Pro Touch Bar Models

Apple has significantly revamped its most high-end notebook both inside and out, having introduced 13- and 15-inch models of a new MacBook Pro with a thinner enclosure, dynamic Touch Bar and much more.

At today’s big unveiling in Cupertino, Apple’s Senior Vice President of Worldwide Marketing, Phil Schiller, boasted that the 13-inch model of the redesigned MacBook Pro is just 14.9mm thin, 17% slimmer than the previous model. The 15-inch variant is only slightly bigger and heavier, weighing only 4 pounds.

A Touch ID sensor is now built into the device, allowing for even quicker and easier Apple Pay payments. Meanwhile, the Touch Bar, as it is officially called, can show different functions depending on the task at hand, like buttons for websites when in the Safari web browser and emoji when messaging friends.

A huge range of other Apple apps, including Photos, Pages, Keynotes, iMovie and GarageBand, also come with their own contextual commands for ready access on the Touch Bar. That Touch Bar can also be customised with functions upon which users especially commonly rely on.

Schiller added that the new machine is the most powerful MacBook Pro that Apple has ever made. Each 15-inch Pro has an Intel Core i7 sixth-generation quad-core processor with 2133MHz memory, while with the 13-inch variant, you can choose a dual-core Intel Core i5 or i7 processor and enjoy up to 2133 MHz memory.

The MacBook Pro is, from today, available to order in Silver and Space Gray finishes from the Apple website. It’s priced from $1799 for the 13-inch model and $2399 for the 15-inch version.

Apple is also introducing a 13-inch MacBook Pro that, compared to the other 13-inch Pro announced today, comes with more modest tech specs, including traditional function keys in place of a Touch Bar. This 13-inch Pro is priced from $1499 and available today from the Apple website.

Benjamin Kerry
About the Author

Benjamin Kerry is an Executive Partner at Mindfield Digital, Content Director and Editor at AppleMagazine, Techlife News and eNews Magazine and CEO of Precise English; a copywriting agency that specializes in content and SEO.
Hobbies: Football, Climbing, Writing, Photography, and hero to his son!
Apple Gadgets Owned: iPhone 6, Watch, iPad Air 2, iPad 4