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augmented reality

Biscuit Maker Debuts McVitie’s iKitten Augmented Reality App

February 19, 2016 / 6:15 PMFebruary 19, 2016

In a rather novel digital marketing initiative, confectionary firm United Biscuits has released McVitie’s iKitten, an augmented reality app giving each user their own cute virtual kitten. The app, it…

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